In the video I mention some companies that are doing a beautiful job of building recurring revenue. So if you think its not possible in your industry think again, get creative. What could you offer on a monthly basis. If they can do with razors, beer, and mens fashion, you can do it too 🙂
BrewDog – Craft Beer – just their beer, delivered to your door each month
Beer52 – Craft Beer – varying brands & brewers delivered to your door each month
Dollar Shave Club – “I like shaving with a dull blade” said No one ever! Razors on monthly subscription! Never have a dull blade! They have some great marketing as well, well worth checking these guys out.
SprezzaBox – Mens fashion box delivered to your door each month. You don’t even know what you are getting!
And there are MANY MANY more companies building recurring revenue in their businesses. Take a look at these guys, look at how they upsell and ad further value too. Ask yourself what business am I in. For example the Dollar Shave Club could just be in the razor blade business and thats all they would supply. But they are actually in the business of mens grooming and thus their upsells and extras include hair wax, moisturiser, hand cream, shaving creams etc. Does that add value to their customer? You bet!
How can you add recurring revenue in your business?
If you liked the video and got value from it, then leave me a comment and let me know. Also feel free to post questions etc as well. Would love to hear from you.